Hi, I'm Brian Kerman

I started my career working with small and mid-sized businesses, where I learned how to make marketing dollars actually matter. That foundation led me deep into Paid Search, sharpening my instincts around intent, efficiency, and performance. Over time, my role expanded beyond any single channel, and today I operate as a full-stack marketer, leading strategy and execution across the funnel.

My work now spans driving fandom and tune-in for sports brands while also delivering profitable, measurable growth for DTC companies. I'm most energized at the intersection of creative storytelling, rigorous analytics, and modern media, where brand and performance work together rather than compete.

I'm also actively exploring how AI can make marketing smarter, faster, and more intuitive, whether that's through better insights, improved creative workflows, or new ways of building and testing ideas.

Outside of work, I'm learning life as a dad, watching way too much hockey, and staying curious about how technology keeps reshaping the way we connect with people. I'm always up for a conversation and would love to collaborate, so come say hi!